The closing of the Muslim mind Essay Example | Topics and Well Written Essays - 1250 words - 2

The end of the Muslim brain - Essay Example (b) What are the political, financial and social outcomes of the end of the Muslim brain? (c) Is the development and quality of the Al Qaeda related with the end of the Muslim brain? (d) Is there an exit from this broken culture for the normal Muslim? The end of the Muslim psyche as set forward by Reilly speaks to the dismissal of reason by Muslims, for a silly and severe adherence to the precepts of Islam and the Quran, independent of whether they adjust tot he requests of human explanation or not. Reilly follows the foundations of the present broken Islamic culture back to an incredible scholarly fight that occurred between two gatherings of Muslims †the Mu’tazlites and the Ash’arites, which seethed during the ninth century and was settled around the center of the century. The Mu’tzalites endeavored to adjust confidence and reason in a similar way as Christianity was additionally trying to do. They completely acknowledged the lessons of the Quran and its p osition, yet contended that these lessons could be exposed to rationale and reason; coherent investigation of crafted by Allah could demonstrate agreeable to the requests of human explanation. ... They were so inflexible on their perspective that they would not permit even the smallest addressing of the Quran, they would acknowledge no not exactly complete and articulate acquiescence. The Mu’tzalites called attention to that a few logical inconsistencies existed in the Quran and contended that reason must be the controlling element driving devotees to reality. Be that as it may, the Ash’arites shot back that if Allah decided to be conflicting, who were simple humans to address him? In this extraordinary scholarly fight, the Ash’arites were the victors. The nearness of the Mu’tzalites and their thinking held the entryway open for some discourse to happen between various religions, however with the triumph of the Ash’arite see hit the entryway shut into the Muslim psyche, since reason itself was held in disdain by the prevailing perspective, along these lines any interfaith exchange got unimaginable. It likewise made the Muslims impervious to a logical viewpoint and an explanatory methodology. When reason was cut off, all fights got subject to winning through force and strength; any scrutinizing of the Quran was held to be ungodly and deserving of judgment. The most grievous result of the end of the Muslim psyche is the demise of logical advances and accomplishments in the Muslim world. The entirety of the major logical achievements in the Islamic world were accomplished preceding the twelfth century; after the definitive triumph of the Ash’arites, there has been a prominent absence of logical turn of events and thought among Islamic nations, in light of the fact that the Muslim brain has been shut off to reason, rationale and addressing, for visually impaired, unquestioning dutifulness to the fundamentals of the Quran. In contrast to Western human progress, which grasps reason and advances through the spread of reason, Islam grasps nonsensicalness. Any conviction or

Similarities of Different Styles of Writing Free Essays

Title: Similarities of Different Styles of Writing Similarities of Different Styles of Writing Most as of late, I have perused a wide range of short stories and sonnets. The three works that stood out to me the most are, â€Å"A Rose for Emily† composed by William Faulkner, â€Å"Shall I Compare Thee to a Summer’s Day† composed by William Shakespeare, and â€Å"The Cathedral† composed by Raymond Carver. Despite the fact that there are various essayists and artists, we can discover similitudes in the content through translation. We will compose a custom paper test on Likenesses of Different Styles of Writing or on the other hand any comparative subject just for you Request Now A Rose for Emily† and â€Å"The Cathedral† is told in third individual. The third individual perspective is the point at which the storyteller relates all data in third individual. The short story will frequently utilize third individual pronouns like â€Å"he† or â€Å"she. † The storyteller in â€Å"The Cathedral† is reliably depicting his significant other and the visually impaired man’s activities. Craver is likewise certain to give incredible detail in the feelings that should be felt. Numbness, for one, â€Å"My thought of visual deficiency originated from the films. In the motion pictures, the visually impaired moved gradually and never laughed† (1977, Craver). A Rose for Emily† is told from the perspective of an obscure townsman. â€Å"When Miss Emily Grierson kicked the bucket, our entire town went to her memorial service: the mean through a kind of conscious warmth for a fallen landmark, the lady for the most part to clear something up to see within her home, which no spare an old-manservantâ€a joined planter and cookâ€had seen in at any rate ten years† (1929, Faulkner). Other than being told in third individual, the principle similitude that I perceive is the means by which individuals respond to other people. The storyteller in â€Å"The Cathedral† was intrigued, for absence of a superior depiction, about a visually impaired man named Robert; to where he was not anticipating the Robert remaining in his home. At the point when I was perusing this story it appeared as though the storyteller didn't see how his significant other could be companions with somebody who can't see. At the point when Miss Emily died the ladies in the town went to her burial service since they had not seen within her home. It likewise appeared as though Miss Emily didn't go out for a long time. Miss Emily appeared to be one of those terrifying neighbors that we have found in the motion pictures, not very stable like the storyteller in â€Å"The Cathedral†. Both of these short stories are natural to life. At the point when Faulkner expounds on Miss Emily addressing the City Hall about expenses, this sounded accurate to me. I, myself, have needed to talk about duties with the city lobby. At the point when the storyteller in â€Å"The Cathedral† made an unseemly remark to his better half about Robert this additionally sounded valid to me, â€Å"maybe I can take him bowling† (1977, Craver). Growing up with my sibling, there was consistently an unseemly remark. He is ten years more established than me generally attempted to unsettle my otherwise calm disposition. It is once in a while simpler to decipher short stories. There is by all accounts all the more a prelude and portrayal. With regards to verse, I feel that translation is utilizing your creative mind or innovative side. â€Å"Shall I Compare Thee to a Summer’s Day† is fourteen lines in length however it says such a great amount, as though it was an anecdote about affection. â€Å"But thy endless summer will not fade† or as I read it, my affection will never bite the dust (1609, Shakespeare). To me, verse is shaped with non spellbinding words that recount to a story, mind-set, or feeling. The fundamental contrast between a short story and sonnet is the length of the perusing or its arrangement. â€Å"Shall I Compare Thee to a Summer’s Day† is written in piece style. Most artists use rhyme in set structure. From my understanding this can be known as a piece. Writers who are composing a short story don't consider making anything rhyme; be that as it may, I can at present discover likenesses in a sonnet and short story. For instance, â€Å"A Rose for Emily† discusses feeling. I felt one of the focuses being made in A Rose for Emily† was not to pass judgment. I likewise deciphered that since somebody is various doesn't imply that they can't discover love. Miss Emily discovered love. Does the title of Faulkner’s short story â€Å"A Rose for Emily† mean this is a memoriam of Emily’s life? William Shakespeare is immortal essayist. In addition to the fact that he wrote verse he is a Play Right. Shakespeare composed plays that I carried on as a kid or perusing in school, for example, Romeo and Juliet and Hamlet. I for one feel that Shakespeare expounded a great deal on adoration. Obviously I am a sucker for romantic tales so I right away incline toward his work. Shakespeare, Carver, and Faulkner are all from various ages. Every essayist has become well known with words. These three men had a totally unique up bringing; times contrasted ethically too. Similitudes between these three refined men can likewise differ by individual. I found that the two stories and sonnet had humankind in them. Everybody feels love, everybody is nosey, and sadly, everybody has generalizations. References DiYanni, R. , 2007. Writing, Reading Fiction, Poetry, and Drama. McGraw-Hill, Higher Education, New York, New York. Step by step instructions to refer to Similarities of Different Styles of Writing, Papers

Keeping it Green

Keeping it Green After a not-so-brief hiatus, Im back at the Institute! Over the break, I took large bites out of the Big Apple on my two visits to New York City. While walking around the downtown area, my roommate took me to her high school, Stuyvesant, and on the way there she pointed out the first environmentally advanced apartment building in the US. The Solaire is situated in Tribeca, right on the Hudson River. It is pretty unassuming, only the giant blue solar panels on the roof give any indication of its eco-friendliness. In addition to photovoltaic panels, the building is designed to be super energy-efficient and requires 67% less energy during peak hours. An advanced air-filtration system results in an ultra-clean personal environment, extra sheetrock improves soundproofing, a rooftop garden insulates the building and offers a quiet haven for residents, rainwater is stored and used to water the garden, wastewater is treated in the building, and the heating and cooling system uses natural gas. In the long term, energy conscious buildings are cheaper to maintain. In fact, the National Real Estate Investor reports that a green building can pay for itself 10 times over. Unfortunately, the cost of these sunlight-filled apartments is quite steep. For $3000-4000 per month, you too can live in a one-bedroom Solaire apartment. For a *mere* $8000, you can have a 1600 sq. ft. three-bedroom apartment. Despite the fact that residents must fork over a lot of greenbacks to support their green residence, more and more eco-friendly apartments are popping up all over Manhtattan. New York magazine reported on Jan. 10, 2005 that the management company of The Helena, a new environmentally friendly apartment building in Midtown, has received countless requests for tours before they even started marketing it. Its nice to see that developers and conservationists can cooperate to produce housing that is both economically and environmentally beneficial. At MIT, researchers in the Architecture department are working on many projects related to energy conservation. Qingyan Chen, John Fernandez, Leon Glicksman, Leslie Norford, and Andrew Scott are conducting research on energy-efficient buildings in developing countries, like China, that are both cost-effective and appropriate to local customs. Leslie Norford is also studying energy conservation in office equipment and lighting, while Leon Glicksman is using a multi-purpose simulation tool designed to evaluate the performance of advanced building facade systems. By defining a set of building parameters and operating conditions, a building designer can simulate in realtime the energy requirements (heating, cooling, and lighting) and comfort levels (daylight, temperature) of a proposed design. This simulation presents the user with a convenient method of examining facade performance. On a final note, if youre in Cambridge and want to see a building that is supposedly setting a new standard for environmentally friendly buildings, check out the corporate headquarters of Genzyme in Kendall Square. For a virtual tour, click here. Also, our very own Stata Center was built to have a storm-water biofiltration system.

Building a Complete School Retention Form

Student retention is always highly debated. There are clear-cut pros and cons that teachers and parents must take into consideration when making such an important decision. Teachers and parents should work together to come up with a consensus as to whether or not retention is the right decision for a particular student. Retention will not work for every student.  You must have strong parental support and an individualized academic plan that promotes an alternative to how that student is taught, as compared to previous years. Each retention decision should be made on an individual basis. No two students are alike, thus retention must be examined. Take into account the strengths and weaknesses of each individual student.  Teachers and parents must examine a wide array of factors before deciding whether or not retention is the right decision.  Once a retention decision has been made, the next step is to explore how the students individual needs are going to be met at a deeper level than before. If the decision is made to retain, it is important that you adhere to all guidelines laid out in the districts retention policy. If you have a retention policy, it is equally important that you have a retention form that gives a brief description of the reasons the teacher believes the student should be retained. The form should also provide a place for parents to sign and then either agree or disagree with the teachers placement decision. The retention form should summarize placement concerns. However, teachers are strongly encouraged to add additional documentation to support their decision,  including work samples, test scores, teacher notes, and so on. Sample Retention Form The primary goal of (school name) is to educate and prepare our students for a brighter tomorrow. We know that each child develops physically, mentally, emotionally, and socially at an individual rate. Additionally, not all children will complete 12 grade levels of work according to the same pace and at the same time. Grade level placement will be based on the child’s maturity (emotional, social, mental, and physical), chronological age, school attendance, effort, and marks achieved. Standardized testing results can be used as one means of the judging process. The grade marks earned, direct observations made by the teacher, and academic progress made by the student throughout the year shall reflect the probable assignment for the coming year. Students Name __________________ Date of Birth ____/____/____ Age ___ __________________ (Student Name) is recommended to be placed in ____ (Grade) for the _________ school year. Conference Date _______________ Reason(s) for Recommendation of Placement by Teacher: ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ Outline of Strategic Plan for Addressing Deficiencies During Retention Year: ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ ______________________________________________ See attachment for additional information. ___ I accept the placement of my child. ___ I do not accept the school’s placement of my child. I understand that I may appeal this decision by complying with the school district’s appeal process. Parent Signature______________________ Date _________ Teacher Signature _____________________ Date _________

The Situation of Stereotypes in High Schools - 557 Words

Stereotypes in our society can be a major problem, but can be an extremely big problem to teenagers. In my school, stereotypes has a wide range of impact to our students. In our class we had read an article based on stereotypes.Writer and musician, Shankar Vedantam, in his article, â€Å"How a Self-Fulfilling Stereotype Can Drag Down Performance,† claims that if you mention a person race they may have a lower performance on tests. He supports his claim by first explaining that when a person is tested by a person from a different race than them they get a slightly lower score,then he explains how he did research and it shows that if you mention their race before they take a test , they would get a lower score than they usually would. Vedantam purpose is to inform us on how stereotypes seem to affect people’s success. He adopts a serious and urgent tone so he is able to inform us with information. This article that we had read caused us to do our own interview. First in our process the teacher gave us a worksheet with questions to use. With that paper we interviewed two individuals, one in our class, and one outside of class that goes to Point Loma High. Then we filled out a google form to put our information in so we can combine them into a table graph organized by gender and ethnicity to see the results on how these different groups answered our questions. We interviewed 165 of individuals in Point Loma HIgh. About 79% of our students we interviewed were 9th graders the restShow MoreRelatedThe Threat of a Stereotype1383 Words   |  6 PagesStereotype threat is present in our everyday lives and it prevents people from doing things to their fullest abilities. It is the fear of confirming a negative stereotype about you resulting in weaker performance. An example where stereotype threat exists is in the case where African Americans do poorly on tests compared to Caucasian individuals. This occurs because the stereotype is that African Americans are intellectually inferior to Caucasian people. In a setting where the negative stereotypeRead MoreReview of Social Psychology Book by Claude Steele1468 Words   |  6 PagesClaude Steele, in his book â€Å"Whistling Vivaldi,† sheds new light on how pervasive stereotypes can influence individual’s behavior and academic performance, and how they perpetuate in different social groups. Stereotype threat, as defined by Steele, is â€Å"being at risk of confirming, as self-characteristic, a negative stereotype about a social group one identifies with.† (Steele, 1997) It is a general phenomenon – standard predicament of life – that springs from intersubjectivity. (p.5) We tendRead MoreResearch Paper on Stereotype Threat1653 Words   |  7 PagesStereotype Threat in a High Stakes Testing Environment Jennifer J. Krebs Wilkes University Abstract Given the rapidly changing demographics of today’s classrooms combined with the high-stakes testing environment created by the passage of No Child Left Behind, it is important to understand potential explanations for the persistence of achievement gaps. Explanations for the achievement gap have included high populations of English Language Learners (ELLs), socioeconomic issues, lack of resourcesRead MoreDerogatory Jokes Or Nicknames?1597 Words   |  7 Pagesas discrimination against nearly every cultural group in the diverse society we live in. They can be used in a variety of situations and for a variety of reasons. Two instances of discriminatory folklore that I have experienced in my life stem from a regional background and from a religious background. Regional stereotypes are discriminations that seem to show up in a situation where people come from all different locations, for example, at a University. The first time I heard the term â€Å"Coastie† IRead MoreBlack Males Performance in Higher Education1423 Words   |  6 Pagesthe problems they face during their process. Black males transition from high school unprepared for college due to a lack of resources provided for them throughout their middle and high school year. According to â€Å"Black Male Students Success in Higher Education†, black female students perform two times better than black males in a college setting. This may be because female students receive more support through school than males. ( ) conducted a study on black males and found that black malesRead MoreWhy Glee Promotes Social Tolerance Essay704 Words   |  3 Pagesmight find, you get what you need. This song lyric sang by the show choir featured in Glee represents a theme that is carried throughout the shows storyline. The theme is one that can be applied to the idea of social tolerance and acceptance. A high school atmosphere is often wrought with prejudice and stereotyping, which results in many kids never even having the chance to fit in. The wide range of kids that the glee club composes of are not always s ocially accepted, but the club provides a way forRead MoreThe Stereotypes Of Stereotypes And Stereotypes977 Words   |  4 PagesBreaking Stereotypes The labeling or stereotyping of different races often define how they are supposed to act, think, and conduct themselves within society. Stereotyping can have an extremely negative effect on individuals in a particular ethnic group that have a real potential to become something better than what their labels define them as. Stereotypes such as all Native Americans are uneducated and lazy, or all Caucasian people are racists, are assumptions that can cause hatred between racesRead MorePositive And Negative Impacts Of Children Essay1603 Words   |  7 Pagesform of influence that children cannot run from is racial stereotypes. The racial stereotypes in this context refers to the common idea the societies get when they see a specific racial group. This essay will be discussing the relationship between the stereotypes and children’s development, in addition to the future effects of exposing children to this stereotypes. First and foremost, children can easily be influenced by these stereotypes because they are at the stage where people around them canRead MoreA Summary On Asian Americans And Stereotype Promise1274 Words   |  6 Pagesto Exceptional: the Rise of Asian Americans and â€Å"Stereotype Promise,† I think about my own experience as an Asian American student within a predominately white school and how the stereotype promise plays a big part in my life. According to both authors, stereotype promise is the promise of being viewed through the lens of a positive stereotype, which, in turn, can enhance the performance of Asian Americans students (Zhou and Lee 7). These stereotypes becomes what the author has called, â€Å"symbolic capitalRead MoreBreaking Stereotypes1137 Words   |  5 Pagesexamples it can be said that: stereotypes exist because they are grounded in truth. Although people tend to argue that stereotypes are exaggerations and unfair generalizations, nevertheless, it is important to understand that stereotypes are linked to reality, this can be understood from stereotypes such as Muslims are terrorists, All Jews are greedy, Women are oppressed by men , and Western countries mostly have scarce family bonding, since these stereotypes are based on history and past

Indomie Pomotion Mix Free Essays

string(146) " Promotion that is very well executed by Indoors n the commercial: Catchy Tagging â€Å"Monodies, seller’s† is a well known tagging\." Description Seth Gooding, a best selling-writer of Marketing once said, â€Å"Marketing is a Contest for People Attention. â€Å". A simple yet meaningful quote sums up of how marketing should work. We will write a custom essay sample on Indomie Pomotion Mix or any similar topic only for you Order Now It should be leaned on a form of communication which attract people attention and further influence them to buy the product. This idea is known as Promotion. Promotion is arguably as the most important part of marketing mix. Because without any promotions, no matter how great the idea is, or how the competitive the price Is, It will be no availed. Good promotions will bring Influence ND attracting potential buyers In deciding what products they will buy. Especially, In a very competitive market conditions, even a little advantages in Promotion enough to make differences between a firms to another. Put it simply good promotion, more money. In reaching this goal a Marketing Manager has to modify and combine several different methods of Promotions which can bring maximal Influence for the customer, which is called Promotion Blend. The Kyoto make a good promotion blends from different promotion methods, such as TV advertising, Social Media Publicity and Sales Promotion, is to know all pros and cons, sticking to marketing objectives, and define the life cycle of product promoted. 2. Related Theories 2. 1 Definition of Promotion (J. P Cannon, Ph. D, W. D. Perpetual,Jar. And E. J. McCarthy, Basic Marketing, A global- managerial Approach, 19th) Promotion is communicating information between the seller and potential buyer or others in the channel to influence the attitudes and behavior. Promotion must be fitted In a specific target market and also has to be related with another aspect of Marketing Mix. 2. 2 Promotion Methods There are several Methods of Promotion available: Personal Selling Mass Selling Involves Communicating large numbers of customer, usually less flexible. But cheaper than personal selling. Examples of this method is Advertising which is paid Usage of media such as TV Newspaper, Billboard ETC Publicity Free or unpaid form of personal presentation of Ideas or products such as Press Releases. Other Examples Is usage of Internet, such as Internet message or links Sales Promotion It refers to activities that stimulates trial or purchases by the customer in the channels. This method is planned for faster result relative to other method. Promotion Objectives Communications 2. 3 Promotions Objectives The ultimate objective of promotion is to encourage customer to buy the product. But 1 OFF the promotion is largely dependable to the market or the seller. For example, a product released of a well known Company will have different approach than new established one Basically there are 3 Promotion objectives that can be categorized, and each of this has different orientation. Informing objective, is more oriented to new release of a product, but persuading is largely used for competitive market, the last one reminding is suited for an established brand. There are also another classification based on Action which is Called AID Model Promotion Objectives Adoption Process AID Model Informing Awareness – Interest Attention-Interest Persuading Evaluation- Trial Desire Reminding Decision-confirmation Action 2. 4 Effective Communication on Promotion Promotion is wasted if it’s not communicated effectively. The main reasons for these are Noises Misinterpretation Example of Communication Process 2. 5 How Promotion Plans Blended and Integrated There are 2 types of promotion effort approaches Pushing through channel: Normal Promotion Effort. This approaches use intermediaries and emphasizes on importance of securing channels and to the final user. The Sales relates directly to retailers and wholesaler, and because of the nature of competition, usually the Company will make short arrangement that are more beneficial than the competitors to ensure retailers will buy all the product. Pulling by customer (Requesting Product) This approaches ensure customer to ask intermediaries the products. 2. 5. 2 Promotions blends over life cycle Promotion blends likely to change its objectives, based on the different life cycles stages Introduction: Informing about Products Growth: Emphasizing in stimulating demand or persuading Maturity: Promotion should relied on mass selling or selling promotion. If firm already well established, usually it has competitive advantage- Decline: Promotion cost are lowered to prevent lost, and sales are more oriented to specific market 3. Profile brand in Indonesia and how it become irreplaceable in its market for more than 3 decades. This paper will also further explore few important examples of this brand promotion media and tools. The name of this product is Indore Indore, which is an Instant Noodle produced by Indoors SETI Maker is more than Just a brand. It’s the worlds largest instant noodle manufacturer founded in 1982 by Mr. Siding Salami. It’s deeply rooted as a food that binds with Indonesian Culture, with different kind of customer, rich poor, old or young, On the tallest building on Jakarta, or coldest peak in Budgeting. Indore is also distributed in more than 10 countries. Even â€Å"Indore† word has become a synonym word for Instant Noodle. For years Indore has won many award such as Most Valuable Product, Top Brand for Kids, Indonesia Best Brand Award, The Most Effective Ad, Indonesia Best Packaging Award, Encourage Assail Proud Indonesia, and The Most Powerful Distribution Performance. This shows how huge the brand 4. Analysis 4. 1 Personal Selling Strategy As a famous and accomplished brand, Indore doesn’t rely on Personal Selling Strategy anymore. This further shown by lack of sales or personal seller employed by Indoors 4. 2 Mass Selling Strategy Advertisement 1. Media TV In this era of consumptive and modern lifestyle, the Television is arguably the center of all media and its influence can’t be ignored. So television Commercial promotion is always become the promotional of promotion. This is what Indoors do correctly. For example, many of the commercials of Indore has ass Length, and some of it, even pass one minute duration. This might be sounds expensive, but for a Market Leader, this kind of advertisement is to be expected. Also, there are few points of Promotion that is very well executed by Indoors n the commercial: Catchy Tagging â€Å"Monodies, seller’s† is a well known tagging. You read "Indomie Pomotion Mix" in category "Papers" This simple statement fills the objective of promotion which is Reminding. Indore has already an established brand, and there is no need to persuade or trying. Indoors choose a simple way to remind people about Indore. Also, this simple tagging will not allow any misinterpretation. Commercial As a market leader, Indies’s commercial is always highlighting at the nation- acknowledgement of the product. Many of the Commercial shows the nature and culture of Indonesia. Indoors knows that Indore has become a cultured product, and thus, using this as an advantages against its competitors In Introducing New type of Product When releasing new types of product. Mime Rending and Mime Cable ‘Jog, Indoors based on the uniqueness of the product. It fulfills the objective of Promotions, which are Informing and persuading the customer. 2. Bill board and Newspaper Indore doesn’t rely on these types of mass selling as promotion blend. Compared to TV, the Billboard or any conventional means of Advertising is relatively low. The Numbers of billboard isn’t as many as Cellophane provider or Cigarette company which are the main user of bill board. 3. Internet based promotion. Much like printed types of advertisement, Indoors also doesn’t really use the internet as a mass selling advertisement. But The faceable page of Indore is quite popular. With more than 600 thousand likes. Publicity As a well known and established product, Indoors rarely used any Publicity moves such as press releases. Let also related to the type of product. Indore, which is a food brand isn’t often to release new type of product. 4. 3 Sales Promotion Aimed at Final Customer Jingle Dare Contest In 2008, Indore released a contest which objective is to create its new Jingle. This contest generates many participants especially younger people and high school students. By using this contest, it sparks attention to people. Even though the numbers of participants are not necessarily reflect the number of increasing customers, but It surely generates the hype and reminds potential customer of the product. Pap Criteria Contest In 2011, a very interesting advertising Commercial from Indore aired on television and Radio. The advertisement tells us about a person story about Indore. So Indoors encourages people to send their story to email, and those who are lucky, can have their story be shown on Commercial. This also generates people attention for the Brand itself. While not many stories being made to commercial, but this sales promotion has successfully, increase the attentions of customer. Online Contest Indore has also successfully create contest in Social Media, such as â€Å"Foot Barren Undermine†. This sales promotion, is targeted to younger markets. Aimed at Wholesalers Wrung Kopi Partnership In Guajarati and few other cities, If someone wants to open a wrung kopi booth. They can get discounted price if they lay a banner on their wrung Kopi. This is one of the approaches of promotion, known as Pushing, an approaches focuses on giving intermediaries facilities. Medium Bertram Peddling Indore Indoors also facilitates those Worktop Retailers to go back to hometown every idol flirt for free. This is also a way to make sure that those intermediaries have more incentives to buy Indore, not other brands. These Wholesaler oriented strategies is often become decisive and crucial. Because, many of Indore bought, isn’t directly from I ndoors, nor from the big retailers, but from these small retailers. By keeping good relationship and shares benefits with them, it will ensure that Indore will be he first choice for final customers. For years, Indore stance as the number one Instant noodle brand in Indonesia, is unquestionable. But suddenly, In 2003, Windproof release a brand named Mime Sedan. With its â€Å"Shrink† fried onion and its Massive stream of commercials, suddenly Mime Sedan is threatening Indore throne. This unprecedented entrance has caught Indore off guard. Surely and Slowly, Indore faced a fierce competitor which has taken a large chunk of the market Mime Sedan from Indoors, penetrate the market with yet simple but effective Promotion Blend: Heavy Advertising Mime sedan released many creative Advertising especially in Television. But these, Massive airings of Commercial isn’t hastily made. These Commercials are often highlighting Mime Sedan superiority over other brand such as Use of Crispy Fried Onion, and thicker sauce. Also Mime Sedan successfully maximize the brand name, to make customer orientating their brand to â€Å"Sedan† which means delicious. Another key to the this promotion blend, is the one minute long Advertisements. With brand Ambassador like Paid. Mime Sedan has successfully creates â€Å"grand† feeling of its ads . Counter by Indore Finally in 2005, Indoors launches many commercials and heavy promotions to counter Mime Sedan. One minute TV commercial which objectives it for reminding people that Indore is the pioneer of Instant Noodle is shown repeatedly and many new tastiness are created . Also, sales promotion such as Jingle Contest is aired to generate attention for younger audience. The main objectives of promotion blend for Indore, is changing. It’s no longer based on Reminding,because its clearly not enough but also Persuading people. Indore successfully exploits the fact that Indore has been a top of the mind product for a long time and this is a competitive advantages over mime sedan. By persuading people that Indore, is still number one in Indonesia and with helps of massive advertising and sales promotion, the Market is slowly gained back. The shift on the market slowly changes to opposite direction towards Indore. Conclusion Indore has been a widely known brand of Instant Noodle. Even the brand of product has become a word synonym to instant noodle. As expected, nearly all of their Promotions Method and blends concentrates, not on why they should buy it, but why they souls keep buying it. As a market leader and a product at its maturity, the objective of Indoors is to keep reminding the costumer of their product. So That they won’t have change of hearts and buy other brand. Their Promotion blends consist of conventional and digital means. Although it’s primarily relies on TV and Radio as the main tools. Also, Indoors focused on Pushing Strategy, which oriented to wholesaler not Just end customer. But there is also a point that has to be highlighted. Because of sudden entrance of competitors, the Promotion blend of Indore has to be changed. This further shows, that in a good marketing Decision, right promotional decision, it will contribute directly to the longevity of the products in surviving the market. By maintaining the competitive advantage of its own brand and keeping the right promotion blend available Indore will and still is the number one in the market. How to cite Indomie Pomotion Mix, Papers

Email Policy Web Solutions Pvt. Ltd.

Question: Discuss about the Email Policy for Web Solutions Pvt. Ltd. Answer: The purpose of making this report is to emphasize on development of a formal email policy for an organization. Use of emails has revolutionized modern business and now for sending or receiving any kind of information, emails are used. It is an effective, secure and easy way to transfer business data at remote locations. Now due to emails, business organizations have ceased the paper work and no heap of files is maintained and most of the businesses are conducted via online. In case of online businesses, sending emails is considered a single way. Through emails business organizations can send their information easily and in secure way to its clients and customers with attachments of images and documents. But usage of email requires proper security and privacy for content that is attached with it. As we know that issues of hacking and phishing attacks are increasing day by day, that is why an email policy should be maintained by business organization that will provide help to maintain email content. As a security manager in my organization i.e. Web Solutions Pvt. Ltd., it is my responsibility to aware organization about development of formal email policy. Our company deals in IT solutions such web and mobile applications, software solutions and other advanced security tools. Emails, online messaging and calling are ways to communicate and share business information and these are also used in our organization. The main focus of this report is on development of a formal email policy for organization. Discussion Every business that uses emails requires a clear email policy. This thing actually prevents from wastage of time, protects data from vulnerable security threats and minimizes the risk of legal problems. That is why importance is given to email policy in every business organization. Why should email policy is required by Web Solutions Pvt. Ltd. From above discussed benefits it is cleared that why email policy should be implemented into our business organization. In our business organization, confidential information is share among business clients over internet through emails, chats and calls. The prevention of these communication ways is necessary and email policy will provide help in it. Otherwise heavy loss of information can occur. Email policy of a business organization consists of some restricted factors that must be considered by all employees. In email policy of our company following point should be considered: (Gfrlaw.com, 2005) Employee should use emails primarily for business purpose not for personal use. They should be restricted to use emails in their working hours. Excessive use emails, offensive jokes and other kind of illegal content may cause problems for business organization. Therefore, these things should be avoided. All business emails and its attachments should be in encrypted format and employees should not allow unauthorized persons to access their system. Issues regarding usage of Email The usage of email is an easy process but there are various issues that attached with usage of emails and must be considered here in this report. The major concerning issues are too many emails i.e. information overload, email addiction and privacy and legal implications. Too many Emails (Information overload) Too many emails into inbox makes your inbox messy. Some employees complaint that they receive lots of email into their inbox and it is difficult for them to respond to every email. This thing makes their inbox messy. In case of no response for these emails, some companies may take serious actions. This huge amount of emails cause disappropropriateness of emails, wastage of time and it also puts impact on overall efficiency of business. That is why management of these emails have become so important. Email Addiction Email addiction is a habit to check emails many times in a day. If we treat like Americans then you will have habit to check emails after every 15 minutes in a day. If a person carries PDA into his/her pocket then problem of email addiction can be worst. According to estimation of doctors, near about 11 million people have emails habit and this habit put influence over their lives. A deep relationship with inbox should be managed by users appropriately. (Raphael, 2016) Privacy and Legal Implications Besides above discussed issues here we have some issues regarding privacy and legal implications. As we have already discussed above that privacy of email content is necessary to maintain, otherwise vulnerable attacks may cause some issues. Following are some essential privacy and legal implications that are common among emails and other online applications. Distributed Attacks To implement distributed attack, attackers require to introduce code like Trojan horse and back door programs to some trusted components those are further distributed to many other components those are connected with network. The spread of virus and malware is conducted through emails. It means, emails are main target of distributed attacks. Back door programs and other harmful programs are introduced by distributed attacks. (Policy Patrol, 2010) Phishing Attacks Phishing attack is also one of the major vulnerable attacks that is conducted by hackers. This attack works in a way that hackers create a fake website and that website may look like original site of banking or PayPal Website and send emails from those websites continuously with harmful data scripts and programs. Due to these reasons, phishing attack is considered to be harmful as compare to other network attacks. Hijack Attacks Under this attack, hacker takes a session between two network users and disconnects one users from the communication. Other user does not know that he is transferring information to hackers not to other user. This attack is mostly used to access information from users by hackers. This whole process is done through email. Hijack attacks are harmful in nature and this is a big issues for privacy of emails. Denial of Service Attacks Denial of service attack is also a harmful attack. This attack is powerful enough to deny services of database for other users. Due to this attack, connected computers with server, cannot access this server. It causes heavy loss of information and users may not access essential information from database. These are some major privacy and security issues for emails. Besides this, some legal implications such as violation of legal policies regarding cyber-security and other IT applications. If a user violates security standards of using IT and web applications such as emails then it may also cause problem of email privacy and security. Benefits of Formal Email Policy Email policy guides us about etiquettes that are necessary to follow while writing any professional email. In Web Solutions Pvt. Ltd. Company, various emails are sent to clients and customers daily. These are professional emails and must be writing in appropriate format with right information. The implementation of formal email policy consists of following benefits. Professionalism By writing emails in etiquette manners, our company conveys a professional message to receivers. Both national and international clients require professionalism in their business. (Che.ncsu.edu, 2016) Efficiency All emails those consist of much more effectiveness and accuracy, those emails are highly preferred and it restricts use of poorly worded emails. (Psychology Today, 2016) Protection from Liability Awareness about writing business or professional emails, protect company from costly law suits. Email writing in un-professional ways may lead to loss of business and many liabilities may need to pay. In this way, email policy provides help to an organization for maintaining professionalism and efficiency while writing professional documents. How Email Policy should be enforced To stop problems that are faced by business employees while using emails and these problems we have already discussed in above section of this report must be managed controlled by implementing email policy. There are some steps those need to follow for implementing successful email policy. Setting a regular block of time to give respond to answers emails daily. Give priority to your emails and give answers only of important emails. Try to give answers for your emails in batches rather than at individual basis. While sending any message to other party, read and review it properly. It may not consists of confidential or personal information. (Harvard Business Review, 2012) These are some essential steps need to be implemented for successful email policy. Every point describes that how email management can be done for maintaining security and privacy of data. Besides this, the way to write email should also be accurate and must not consists of angry tone, attacking words, gossipy lines and other offensive humor. Instead of this, most important thing that need to consider is that confidential information or any other important business information that can be leaked by business rivals or hackers should not be sent in emails. This is most appropriate way to prevent emails from vulnerable security and privacy attacks. Through this report we have discussed that how email policy should be enforced and what should be included into it. Besides this, we have also emphasized on issues regarding privacy and security of data that is sent through emails. The mitigation of these issues is necessary that is why on the behalf of above information we provide following countermeasures: Installation and Configuration of Firewall Firewall is considered a best way to maintain security of networks and computers. This software is in-built in operating system and always in on mode. In on mode, firewall provides proper protection from network vulnerabilities and restricts unknown entities to enter into system through internet. The main purpose of firewall is to scan every entity that enters into system and it aware user about vulnerable entity by giving alert. Always keep firewall on, sometimes it is in off mode and does not work. Use of Anti-Virus Software Other way to get prevention from security issues such as virus attacks etc. is to use anti-virus. Malware, trojan and spyware etc. are common virus and harmful attacks and this can loss whole information from database. Various anti-virus available those can be used to resolve problem of viruses. The most popular anti-viruses are Kaspersky and NOD 32 and others. Virus attacks are implemented through emails by sending attachments those contain viruses. Some types of virus can replicate itself while these are copied to other folder such as recycler. Implement Authorized Use Access Another important way to protect computer or network from unauthorized users is management of authorized access through administrator. Administrator has rights to provide permissions to users for accessing database and username and password are assigned to authorized user. In this case, only authorized user can check emails and can reply for those emails. In this way, a restricted environment can be made for users to access and modify data. Deployment of Network based Intrusion Detection This countermeasure provides help to monitor network activities and actually based on intrusion detection system. Network intrusion attacks are controlled with help of this. Traffic patterns are monitored through this technique and this is an easy way to know about network vulnerabilities. NID or NIPS are commonly used detection systems and the main advantage of this system is that it works in real time environment. When through this system, any destructive activity is found then this system gives alarm for that. Conclusion After this whole discussion, we can say that for every kind of web application required proper security. Email policy consists of these security parameters and other recommended solutions will also be helpful for Web Solutions Company for maintaining security and privacy of data. After knowing about essential benefits of email policy, we will recommend to implement Web Solutions Pvt. Ltd. for implementation of this policy. But this policy should be followed by employees of company, otherwise security can be lost. Technical departments are highly responsible for any kind of security and privacy of network or system. They must follow code of ethics and standards. All employees are following security policy or not, it also comes under security of technical experts. The management should make security policies for organization. By implementing above discussed steps of email policy, successful outcomes can get. References Gfrlaw.com. (2005). Gordon Feinblatt LLC - Publication Search - Adoption of a Formal Email Policy. [online] Available at: https://www.gfrlaw.com/pubs/GordonPubDetail.aspx?xpST=PubDetailpub=243 [Accessed 31 May 2016]. Policy Patrol. (2010). Ten things to include in your corporate email policy - Policy Patrol. [online] Available at: https://www.policypatrol.com/ten-things-to-include-in-your-corporate-email-policy/ [Accessed 31 May 2016]. Psychology Today. (2016). Too Many Emails? 7 Tips for Successful E-mail Management. [online] Available at: https://www.psychologytoday.com/blog/communication-success/201206/too-many-emails-7-tips-successful-e-mail-management [Accessed 31 May 2016]. Harvard Business Review. (2012). Stop Email Overload. [online] Available at: https://hbr.org/2012/02/stop-email-overload-1 [Accessed 31 May 2016]. Raphael, J. (2016). E-Mail Addiction: Five Signs You Need Help. [online] PCWorld. Available at: https://www.pcworld.com/article/150928/addiction.html [Accessed 31 May 2016]. Che.ncsu.edu. (2016). Why do you need email etiquette. [online] Available at: https://www.che.ncsu.edu/bullard/Professional_Development/Electronic%20etiquette.htm [Accessed 31 May 2016].

Nectar In A Sieve Essays - Plant Physiology, Pollination

Nectar In A Sieve [emailprotected] Nectar In A Sieve In the novel, Nectar In A Sieve, by Kamala Markandaya the protagonist Rukmani and her family lived in a remote rural village in India, which is largely poverty-stricken at that time. They live each day in fear of not having a meal on the table and a roof over their head, which is induced abject poverty caused by nature and economics. Even though Eastern culture is not as modern as Western culture, they both still have a lot of similarities and differences too. The differences between the two cultures are assistance and change. However both cultures had one thing in common, Celebrations. In modern day America people at least try to ask for help if needed, but in the place described in Nectar In A Sieve they dont even try. They suffer and die, but never asked for help. When Rukmani and her family had a terrible time with the bad season for farming and lack of food, they didnt tried to do anything to solve their problem. Instead they just thought times will be better soon even though they cant be, Times will not be better for many months. Meanwhile you will suffer and die, you meek suffering fools. Why cant you people cry out for help (Markandaya, Nectar In A Sieve, pg. 48) No matter how many times Kenny told them to beg for help but still they never listened. Most people in India starved and died, while people in modern America tried to solve their problem with out giving up. Like making strikes and so many other things. In Nectar In A Sieve, they dont want change to took place in their society, but in modern day America most people do want changes to take place. People described in Nectar In A Sieve dont want their place to be developed. In the book when they knew about establishment of tannery, they didnt like the idea at all, Now it is all noise and crowds everywhere, and rude young hooligans idling in the streets and dirty bazaars and uncouth behavior(Markandaya, Nectar In A Sieve, pg. 50) They dont like because it brought rude people, noise, dirt etc. They just wanted the peace and calm society they always had. While people in modern day America people always want changes to take place. They want more and more advanced technologies like Computers, Televisions, CD Players etc. They want more developed places. So some people dont like change and some people do because of their own different points. The most common thing between these two societies is celebration. They both have their own festivals to celebrate to have fun and more importantly to be thankful for that special day. People like in Nectar In A Sieve celebrate a festival called Deepavali, a festival they celebrate on the day when their god, Lord Krishna, defeated evil Naracasudu in one of the longest battle. Thats why they celebrate it with fireworks to show that they were free from evil. In the book Rukmani and her family celebrated it for the first time and she wanted her children to have a great time when she said, Deepavali comes once a year and this is the first time we have bought fireworks. Do not lose the opportunity. She knew how important Deepavali really is, so she wanted her children to have a great time on the day that comes only once a year. Also in modern day America people celebrate 4th of July. They were thankful because of the freedom they got from British on that special with fireworks. So both fe stivals are slightly different, but same in the main theme which is freedom. They both have differences and similarities, but they are happy with where they are due to their own reasons. Place described In Nectar In A Sieve dont have as many factories and more developed places like we have over here. But they do have peace and calm places that we rarely Jagarlamudi 3 have in here.

Aspects of Internet Censorship by the Government

Aspects of Internet Censorship by the Government Introduction Internet can be defined as computer networks interconnection using a standard protocol to provide information to the entire world irrespective of where one is at any time (Garcia 32). The networks compose of public computers, learning institutions computers, business enterprises computers and private organization computers for local and global scope.Advertising We will write a custom research paper sample on Aspects of Internet Censorship by the Government specifically for you for only $16.05 $11/page Learn More Earlier the internet was being referred to as the information super highway, its’ main aim of was to avail limitless information to everyone who needs it as fast as possible. Internet censorship refers to the act of controlling information access through the internet. Main motives of internet censorship vary from one website to another (â€Å"Research profiles.† 1). Main reasons are children protection from harmful and expl icit material, enabling grown up avoid contents that may compromise their community and personal standards, imposition of a moral framework in adult communication through the internet, and blocking of information material that is illegal to possess according to the government of a particular country under consideration. The government uses various techniques to censor internet depending on the content they want to restrict. It does so through the use of program software called web filters or censor ware. Internet censorship Main techniques for internet censorship include, IP blocking technique, this target website hosted by a common server. The entire websites hosted by that particular IP address are blocked (â€Å"Research profiles† 1).Whenever one tries to access them he/she is denied the access rights. Filtering domain name server (DNS) method, in this method the domain name is not resolved hence one is unable to access the site. This method uses software that restrict res olving of the domain name, as a result the target website is unavailable. Packet filtering method, this technique uses keywords in filtering the content to be accessed, if the keyword is detected the site content is blocked. Another method is through the use of the uniform resource locator (URL), it uses keywords to block censored site from access. When one try to access a website the uniform resource locator is checked if it consists of the restricting keyword, if the keyword is found in the URL the site become unavailable. Reasons for censorship Different government censors the internet due to different reasons, some may be reasonable and varied, while others are misuse of the power by the government. This has created a controversial situation of whether the government should carry out internet censorship or not (Kenny 1).Advertising Looking for research paper on ethics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Different pe ople have different views depending on the perspective one look the situation from, each any everyone has reason and evidence to support his/her theory. The positive aspects of internet censorship by the government around the world are immense. World internet censorship ratings Blue No censorship Yellow Some censorship Red Country under surveillance from Reporters without Borders Grey Internet black holes (most heavily censored nations) The rule makers and enforcers should work hand in hand. Their Failure to cooperate leads the rule amounting to nothing. The social contract theory was developed by the philosopher Thomas Hobbes; it argues that without rules and a systematic way of enforcing them the efforts amount to nothing. It uses the concept of cooperation between involved parties, they mutually resolve to follow laid down guidelines.Advertising We will write a custom research paper sample on Aspects of Internet Censorship by the Government specifically for you for only $16.05 $11/page Learn More The guidelines are the rules set to benefit the people socially. All agree there should be rules laid down and the government should ensure they are enforced to all irrespective of one position. This theory was develop due to no man has authority over others naturally, hence there was need to establish contracts based on covenants. For censorship to be effective the law enforces and the designers should be one body (Eid 1). Currently there are many unethical action been carried out, since the enforcers have absconded their duties. Regulations that govern the internet ethic are no longer being observed while the law enforces are enforcing new rules at will without consulting. Recently the government of Afghanistan censored interactive sites without even consulting. This shows there is a link between the enforcers and the law makers. The rules are desirable if the effect s of their consequences is positive. If the consequences are negat ive then the rule is undesirable. The theory of rule utilitarianism was developed as a result of weaknesses in the act utilitarianism theory. The morals theory argues that an action is morally right, if the consequences of an action results to an increase in the level of happiness. The theory uses the rules when explaining the moral values of an individual contrary to the act utilitarianism which uses the principle of utility (â€Å"Introduction to Content Filtering† 7). It tries to exploit the fact that the rules are universally adoptable, hence result to immense happiness. Rule utilitarianism and Kantianism are similar in that they use the rule to base their argument. The difference between the two is that rule utilitarian emphasis on the action consequences while the Kantianism emphasizes on the action motive. It encourages universal adoption of an action that will increase the pleasure of the affected subjects. In the year 2003 August, a worm by the name of blaster infect ed computer system using windows operating system .The worm exploited a security loophole in the windows operating system. It resulted to excess network traffic and also disabled some of the networks. The infection resulted to computer rebooting itself continually. Another worm named Nachi was developed to exploit the same loophole, but did not infect those immune to the blaster worm. On contrary Nachi worm accessed the computer in the network to destroy blaster worm copies and also to download patches of windows to fix the loophole problem. According to the computer ethics introduction of harmful malware in a network is unethical and prohibited. According to the rule utilitarian it was morally correct since the consequences of the action increased pleasure to the affected subject.Advertising Looking for research paper on ethics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Impact on the society The consequences of an action do not matter. What matters are the actions themselves. The act utilitarianism theory was developed by philosophers Jeremy Bentham and John Stuart Mill. This contradicted the earlier theory of Kantianism. It based its’ argument on the fact that an action is termed to be good if the result benefit a person and undesirable if the action harm someone. The theory was founded on the principle of utility, where the action is gauged to be right or wrong depending on the effect on the level of happiness on the concerned party. This theory measures the morality by determining the rise or fall of happiness on the concerned party. Attitude behind an action is not relevant in this argument, what is of more concern is the consequences of the actions. Being in this context is used to refer to anything that may experiences happiness and sadness. From the definition the being not only refers to the humans but also other mammals. It is hard to measure utility thus several attribute have been selected to weigh the effect of an action on the pain and pleasure (Carter 1). Intensity measures the experience extent, certainty measures the likelihood, and duration measures the experience length, extent measures the number of being affected, purity measures the concentration of pain or pleasure, and fecundity measures the ability replicate the experience. Freedom without limit is always abused; most internet users do not observe the internet rules set aside to govern access of information. Almost all government censors sensitive government information or the information is not availed to the internet users. The explicit material in the internet should be restricted to avoid underage from accessing them. Most of the Muslim dominant countries pornographic materials have been completely censored. This ensures the young ones are protected from obscene materials. The action of the government is essential to maintain a morally uprig ht generation in censoring some materials. Due to the complex internet network the government cannot leave the censoring action to parents or private companies, it has to undertake the action itself. The will motivating an action should be the basis of judging an action whether morally right or wrong. An action may not be moral but the motive was moral. The Kantianism` theory was developed by a philosopher named Immanuel Kant. His argument was, people action and deeds should be based on moral laws which are universally acceptable. Citing the bible examples to support his theory, he believed for any supreme moral law to hold it must be based upon some reasoning. Someone who is a Kantian should be able to state something whether it is good or bad and qualify it using specific and varied reasoning. It entails more than arguing whether something is morally right or wrong. The main reasoning was something may be morally right, yet it can be used wrongly to harm others or cause conflict. In this world there are barely good things without need to qualify them to be good. Only good will can be termed to be good, since there is no need to qualify it to be good. An action cannot be termed to be good simply due to the beneficial results; something good is good irrespective of the outcome from the action. What we are meant to do is more important than what we do. We should act out of morals instilled in use rather than what we feel we should do, our moral should be the driving force upon our actions. The oppressive regime use this theory to suppress it citizen and deprive them information access. They censor interactive sites to intimidate those opposing their agenda. Late 2009 China censored interactive site especially in Tibet area. This was meant to curb growing defiance against the government It is hard to say that the consequences of an action do not matter; what’s matter is the action itself. People are more concerned in the results not the way the results ha ve been achieved. Kantianism theory advocate that the motive is what’s matters not he actual result of the actions. If you have a granary infested with rats, there are different ways to remedy the situation. If you burn down the whole granary it is an option but at what cost. As much as the motive of an action is good the consequence are dire. As much as the government may have good motives and intention in censoring the internet, caution should be taken to ensure the consequences do not outweigh the gains. The Kantianism theory should not be employed much in censoring as it may result to undesirable dire consequences. January this year the Iran government censored all interactive site, in a mission to curb government critics who were using them to sell their ideas. In addition they also banned women right websites; this caused more harm than good. It also denied the woman their rights to voice out their view; such school of thought belongs to the Stone Age where women were c onsidered inferior. Error analyses of filters Filtering Product Misdetection False Alarm Error Rate Smart Filter 15% 7% 11% Surf Watch 12% 7% 10% Web Sense 17% 9% 13% I-Gear 36% 10% 23% Cyber Patrol 16% 7% 11% N2H2 14% 7% 11% Conclusion Government Internet censorship is not meant to suppress the society of information access, although it may result not unanticipated negative result. Every government actions to censor internet access are meant for the better of its citizen. But there are isolated cases, where the government censors internet access using unvaried bases. This may result the country citizen being left behind in the fast growing global village. The reason for censoring internet should be clearly defined and measures put in place to protect the law from being abused. The law should also clearly define the method and modes to be used in censoring to avoid safe site from being blocked due to criterion used to block. From the theories discussed above, it i s clear from the different approaches the main objective of all is the effect of censoring to the people. They all agree if censoring result to positive effect then it is worthy but if it is harmful then it is harmful to the same people it ought to be protecting. Irrespective of the reasons behind the censoring of the internet the result should be positive, it should not affect the people’s majority negatively. Whether it uses the rules, consequences of the action or the will motivating the action, the moral effect should be upheld at all times. Internet should be used for moral upright or justifiable action at all time. The internet ethos should be upheld and observed by all internet users indiscriminately of their position. Error analysis of filters for the distinct data set Filtering Product Misdetection False Alarm Error Rate Smart Filter 13% 4% 8% Surf Watch 12% 11% 11% Web Sense 12% 7% 10% I-Gear 36% 7% 21% Cyber Patrol 15% 9% 12% N2H2 11% 1% 6% Compl ete censoring of the internet is contrary to the objective of having it and unhealthy to the people. The main aim of the internet is information sharing among the users and all information about any subject across the world should be accessible from anywhere in the world (Edelman 2). Censoring result to discriminated information sharing and result to the internet falling short of its main objective. This hurt many sector in the world from business to entertainment. Although internet censoring is essential, it should be done up to a certain level where it cause more good than harm to the people. Carter, Wendy. â€Å"How to write a thesis statement.† 2003- July 27, 2010. tadafinallyfinished.com/how-to-write-a-thesis-statement.html Edelman, Benjamin. â€Å"Documentation of Internet Filtering in Saudi Arabia.† July 27, 2010, http://cyber.law.harvard.edu/filtering/saudiarabia/ Eid, Gamal. â€Å"The Internet in the Arab World A Space for Repression?† Reports and Pres s Releases. The Arabic Network for Human Rights Information. 2004- July 27, 2010 anhri.net/en/reports/net2004 Garcia_Murillo, M. â€Å"Assessing the impact of Internet Telephony on the deployment of telecommunications infrastructure.† July 27, 2010. http://faculty.ischool.syr.edu/mgarciam/Research/ppr%20IP%20telephonyIEP05.pdf Introduction to Content Filtering. â€Å"What is this service?† July 27, 2010. isu.net.sa/saudi-internet/contenet-filtring/filtring.htm Kenny, Aaron. â€Å"Inside Internet Filtering.† 2009- July 27, 2010, insideinternetfiltering.com/category/government/ Kuwait. â€Å"Research profiles.† July 27, 2010, http://opennet.net/research/profiles/kuwait Saudi Arabia. â€Å"Research Profiles.† July 27, 2010, http://opennet.net/research/profiles/saudi-arabia

Trade Domestic Research Paper Example | Topics and Well Written Essays - 2000 words

Trade Domestic - Research Paper Example s, examining them within their current context, and extrapolating them with respect to additional literature and the means through which these themes have an impact upon economics and trade, a cursory overview and analysis of these articles will be provided. This summary review will serve as a means of providing the reader with an effective baseline of knowledge that they can then leverage to understand and engage the themes which will be discussed at further length within the preceding pages. The first article, entitled â€Å"Access to Protection: Domestic Institutions and Trade Policy in Democracies†, provides a baseline of understanding with respect to promoting the realization that protection of certain aspects of the economy is a role in which individuals, states, and institutions are intrinsically interested in accomplishing. The underlying rationale that can of course be given for this is with respect to the fact that freely competing within the open market, with any particular economic good, represents a situation in which the undercutting power of competition could easily see profit margins decreased or if that operate entirely. As such, the authors place a great deal of emphasis with regards to understanding the role in which parties in governance, districts within an electorate, the nature of the vote, and other such institutions impact upon protection. Further, the ultimate hypothesis, which is eventually proven, has to do with the fact that once these factors are ultimately controlled for, they are no longer exhibited as having a profound impact with respect to trade policy. Beyond merely coming to a further realization with respect to the impact of protection of economic goods or services, and an analysis of the intervening macro economic theory that helps to define these, the article is also able to give a fairly accurate baseline with relation to the precursors of protection and â€Å"protectionism†. Understanding these precursors is of course a

Climate change Dissertation Example | Topics and Well Written Essays - 2000 words

Climate change - Dissertation Example There is some disagreement in the literature about the percentage of emissions caused by each sector. Whitaker (2007, p.62), for example, produces a very conservative estimate for transportation fuels, of just 14% of total emissions. Nevertheless, even Whitaker’s figures make clear that urban communities are producing unsustainable levels in other areas – for example, power stations to supply their energy are held responsible for 21.3% of greenhouse gas output, 10.4% are caused by residential and commercial sectors, and a further 3.4% is caused by waste disposal and treatment. The provision of the latter on a large-scale in only necessitated by the large-scale existence of urban settlement patterns. International trade, travel and a growing dependence on motor vehicles has made transportation one of the major sources of greenhouse gases. The growing numbers of people living in urban communities make a major contribution to this. As well as travelling between cities and within cities, they do not, of course, produce their own food and drink. Therefore, all of the necessities of every day life, and much else besides, has to be imported to the urban environment, at great cost to gas emissions. As was pointed out by several sources, the Kyoto Protocol – the landmark international agreement on reducing greenhouse gas emissions, did not apply to emissions from international trade and transport by air and sea. Furthermore, as urban settlements grow and sprawl into the previously rural hinterlands, the distances which need to be traversed within cities become greater, which leads to increased ownership of cars and motorbikes. In the United States, for example, 92% of households own at least one car, and transport is the second largest contributor to US gas emissions, and, perhaps more worrying, an astonishing 35% of the world’s total (Dow & Downing, 2007, p.46). The United Kingdom has seen similar patterns, with car journeys increasing by 9% between 1997 and 2004, and expected to grow by a further 26% between 2000 and 2010 (Department for Transport, 2005, p.10). Some sources took a more literary approach to the problems of climate change and urban sustainability, such as the use of a quote from Ehrenburg, penned in 1929, presaging the destruction wrought by the motor vehicle: ‘the automobile†¦can’t be blamed for anything†¦It only fulfils its destiny: it is destined to wipe out the world’ (1999, p.175). Compared to the alternatives, such as using bicycles, trains and buses, which are relatively energy-efficient, using personal motor cars, especially if they are carrying only one or two people at a time, is damaging. However, the most sustainable type of transport – walking, has become less popular. In the past decade, as Monbiot points out, the number of walking trips in the UK has fallen 20% (2006, p.145). At the same time, air travel is becoming ever more affordable, with passenger miles only expected to increase in the course of the next few decades. Dow and Downing provide a useful digest of figures for transport emissions, and their global distribution, and estimate that from 3.9 billion journey by air in 2004, by 2020 there were will some 7.4 billion (2007, p.46). Each of these journeys is responsible for huge amounts of carbon dioxide emissions, with a round trip between Europe and the US by two people producing the equivalent of at least 40 tonnes of carbon

Promotion and sales and marketing techniques

Promotion and sales and marketing techniques Promotion and Sales:- The term Promotion and Sales are totally interdependent on each other. Promotion is a communication link between buyers and sellers. It is a function of informing, persuading, and influencing a consumers purchase decision. Promotional activities include: media advertising, direct mail, personal selling, sales promotion and public relations. A sale consists of marketing activities other than personal selling, advertising and public relations that stimulate consumer purchasing and dealer effectiveness. Sales promotion is a subset of promotion. In other words, sales promotion is not the same thing as promotion. Promotion is a much broader term. Promotion Mix:- The Combination of promotional activities an organization uses is called promotion mix . Integrated marketing communications (IMC):- Coordination of all promotional activities to produce a unified, customer-focused promotional message. Aim:-The main role of this assignment is to examine the role of Promotion and Sales and to find out market technique. In this assignment we are analyzing the following techniques: 1. Traditional elements of the promotion mix. 2. Advertising media. 3. Steps in Business to Business Selling. 4. Steps involved in setting up a public relations programme 5. Promotional techniques used to reach customers. Traditional elements of the promotion mix: Advertising Personal Selling Sales Promotion public relations Product Product Traditional Promotional Mix The Promotional mix works like a subset of the marketing mix, with its product, distribution, promotion, and pricing elements. With the promotional mix, the marketers attempt to create an optimal blend of various elements to achieve promotional objectives. The promotional mix requires a carefully designed blend of variables to satisfy the needs of a companys customers and achieve organizational objectives. Promotional Mix: Subset of the marketing mix in which marketers attempt to achieve the optimal blending of the elements of personal and non personal selling to achieve promotional objectives. I. Personal Selling :- is the oldest form of promotion. It is conducted on a person-to-person basis with the buyer. It involves the search for new prospects and follow up service after the sale. It is mainly face to face presentation and promotions of goods and services. Its more accurately described today as helping others satisfy their wants and needs. This direct form of promotion may be conducted: a. Face-to-face b. Telephone c. Videoconferencing d . Interactive computer links between buyer and seller Benefits of Personal Selling :- The benefit of personal selling is that there is a person there to help you complete a transaction. The sales person should listen to your needs, help you reach a solution and do all that is possible to make accomplishing that solution smoother and easier. 2. Non-personal Selling a. Advertising:- is any paid, non personal communication through various media about a business firm, not-for-profit organization, product, or idea by a sponsor Identified in a message that is intended to inform or persuade members of a particular audience. Advertising primarily involves the mass media, such as newspapers, television, radio, magazines, and billboards, but also includes electronic and computerized forms of promotion such as Web commercials, CDs and DVDs, and video screens in supermarkets. b. Product Placement:- a form of non personal selling in which the marketer pays a motion picture or television program owner a fee to display his product prominently in the film or show. Through their product gets so much popularity and they get the benefit from this. So this type of non personal selling is very good for their product placement. C. Sales Promotion:- consists of marketing activities other than personal selling, advertising and public relations that stimulate consumer purchasing and dealer effectiveness. Sales promotion is a subset of promotion. In other words, sales promotion is not the same thing as promotion. Promotion is a much broader term. Sales promotion provides a short-term incentive, usually in combination with other f forms of promotion, to emphasize, assist supplement, or otherwise support the objectives of the promotional program. For example, Restaurants, including fast food establishments, often place certain items on the menu at a lower price for a limited time only. Movie promotional tie-ins are a classic example. Movies are tied into food, drinks and restaurants. Sales promotion includes the following activities: 1) Displays, 2) trade shows, 3) coupons, 4) contests, 5) samples, 6) premiums, and 7) product demonstrations. Sales Promotion can be achieved both internally ( with in the company) and externally (outside the company) Public Relations and Publicity:- Public relations refer to a firms communications and relationships with its various publics. These publics include customers, suppliers, stockholders, employees, the government, the general public, and the society in which the organization operates. It is the management function that evaluates public attitudes and procedures in response to public request. Publicity is the marketing-oriented aspect of public relations. It can be defined as non personal stimulation of demand for a good, service, person, cause, or organization through unpaid placement of significant news about it in a published medium or through a favorable presentation of it on the radio, television, or stage. Of course, bad publicity can damage a companys reputation and diminish brand equity. Public Relations has three steps:- Listen to the public Change Policies and procedures Inform people that youre being responsive to their needs. Comparison of the Four Promotional Mix Elements Personal Selling Advertising Sales Promotion Public Relations Advantages Permits measurement of effectiveness Elicits an immediate response Tailors the message to fit the customer Reaches a large group of potential consumers for a relatively low price per exposure Allows strict control over the final message Can be adapted to either mass audiences or specific audience segments Produces an immediate consumer response Attracts attention and creates product awareness Allows easy measurement of results Provides short-term sales increases Creates a positive attitude toward a product or company Enhances credibility of a product or company Disadvantages Relies almost exclusively upon the ability of the salesperson Involves high cost per contact Does not permit totally accurate measurement of results Usually cannot close sales Advertising media Advertising is a form of communication intended to persuade an audience (viewers, readers or listeners) to purchase or take some action upon products, ideals, or services. It includes the name of a product or service and how that product or service could benefit the consumer, to persuade a target market to purchase or to consume that particular brand. These brands are usually paid for or identified through sponsors and viewed via various media. It is any paid, non personal communication through various media about a business firm, not-for-profit organization, product, or idea by a sponsor Identified in a message that is intended to inform or persuade members of a particular audience. Advertising primarily involves the mass media, such as newspapers, television, radio, magazines, and billboards, but also includes electronic and computerized forms of promotion such as Web commercials, CDs and DVDs, and video screens in supermarkets. Various types of Advertising media 1 Newspapers 2 Television 3 Radio 4 Magazines 5 Outdoors 6 Direct mail 7 Internet The above described media are classified according as retail advertising, trade advertising, business to business advertising ,institutional advertising, product advertising ,comparison and online advertising. Advantages of Advertising media It reaches a large group of potential consumers for a relatively low price per exposure. Allows strict control over the final message. Can be adapted to either mass audiences or specific audience segments. Disadvantages of Advertising media Does not permit totally accurate measurement of results Usually cannot close sales. Global advertising Advertising has gone through five major stages of development: domestic, export, international, multi-national, and global. For global advertisers, there are four, potentially competing, business objectives that must be balanced when developing worldwide advertising: building a brand while speaking with one voice, developing economies of scale in the creative process, maximizing local effectiveness of ads, and increasing the companys speed of implementation. Born from the evolutionary stages of global marketing are the three primary and fundamentally different approaches to the development of global advertising executions: exporting executions, producing local executions, and importing ideas that travel.[24] Advertising research is key to determining the success of an ad in any country or region. The ability to identify which elements and/or moments of an ad that contributes to its success is how economies of scale are maximized. Once one knows what works in an ad, that idea or ideas can be imported by any other market. Market research measures, such as Flow of Attention, Flow of Emotion and branding moments provide insight into what is working in an ad in any country or region because the measures are based on the visual, not verbal, elements of the ad. Steps in business to business Selling In business to business-selling, it is critical for the sales person to known the product well to know how the product compares to competitors s products. Such product knowledge is needed before the salesperson begin the selling process. Example of this is customer relationship management software (CRM).It is useful for establishing long term relationships with customers imagining you are a software sales person showing business user the advantages of various programs .It consists of Prospect and Quality Pre approach Approach Make Presentation Answer Objectives Close Sale Follow up 1.Prospect and Quality The first step is of prospecting. Prospecting involves researching potential buyers and choosing those most likely to buy. That selection process is called qualifying. To qualify people means to make sure that they have need for product, the authority to buy and the willingness to listen to a sales message. A person who meets these criteria is called a prospect. 2.Pre approach In this approach you must learn as much as possible about customers and their wants and needs. In this gathering the information before you approach the customer is critical. As we said an example of CRM selling you would know which people are likely to buy or use it. Approach In this the main idea is to give an impression of friendly professionalism, to create rapport,, to build credibility, and to start a relationship. Often the decision of whether to use a software package depends on reliable service from the salesperson. Make Presentation In the actual presentation of the CRM software, the idea is to match the benefits of your value package to the clients needs. Various companies provide sales proposal software that include everything from power point presentations to competitive analysis. During the presentation is a great time to use testimonal to Show potential buyers that they are joining leaders in others firms in trying this software. 5 Answer Objections You should anticipate any objections the prospect may raise and determine proper responses. Think of questions as opportunities for creating better relationships, not as challenges to what youre saying. Customers may have legimate doubts and you are there to resolve those doubts. Relationships are based on trust, and trust comes from successfully and honestly working with others. it. Close Sale As a salesperson, you have limited time and cant spend forever with one potential customer answering questions and objectives. A trial close consist of a question or statement that moves the selling process towards the actual close. As you can see, salespeople must learn to close many times before a long term Relationship is established. or relationships, not as challenges to what youre saying. Customers may have legimates doubts and you are 7.Follow Up The selling process isnt over until the order is approved and the customers is happy. The sales relationship may continue for years as you respond to new request for information. Salesperson realy needs to be providers of solutions to their customers and also needs to think about happen after the sale. The follow up step includes handling customers complaints ,making sure the customers questions are answered and quickly supplying what the customers wants. Steps involved in setting up a public relations programme Public relations refer to a firms communications and relationships with its various publics. These publics include customers, suppliers, stockholders, employees, the government, the general public, and the society in which the organization operates. It is the management function that evaluates public attitudes and procedures in response to public request. Public relation is defined as the management function that evaluates public attitudes ,request and procedures in response to the public s request, and executes a program of action and information to earn public understanding And acceptance. Publicity is the marketing-oriented aspect of public relations. It can be defined as non personal stimulation of demand for a good, service, person, cause, or organization through unpaid placement of significant news about it in a published medium or through a favorable presentation of it on the radio, television, or stage. Of course, bad publicity can damage a companys reputation and diminish brand equity. Public Relations has three steps:- Listen to the public: Public relation start with good marketing research. Change Policies and procedures : Businesses dont earn understanding by bombarding the public with propaganda, they earn understanding by having programs and policies and practices in their public interest . Inform people that youre being responsive to their needs: Its not enough to simply have programs in the public interest. You have to tell the public about those programs so that they know youre being responsive Public relations has more power to influence consumers because the message comes from source that is perceived as being more trustworthy. Advantages of Publicity: Creates a positive attitude toward a product or company Enhances credibility of a product or company Disadvantages of Publicity: May not permit accurate measurement of effect on sales Involves much effort directed toward non-marketing-oriented goals 5.Promotional techniques used to reach customers There are several Promotional techniques that encourage/stimulate customers to patronize a specific retail store or to try a specific product. These promotional techniques give various benefits/bonuses to customers and these are mainly classified as 1.Coupons: This is the most common technique which usually reduce the purchase price or offered as cash. Need to state the offer clearly and make it easy to recognize. 2. HandoutAwash in Coupons Looks at the volume of coupons (323 bn) and the poor redemption rate (less than 3%). Looks at more innovative media to deliver coupons (currently over 80% are delivered via the Sunday paper).in store by the products, as customers exit the store based on purchasesdiscussed delivering coupons to customers as they enter the store, using a card that swipes to indicate past purchases. Past buying behavior is the best predictor of future buying patterns Users only redeem coupons they would ordinarily purchase. 75% of the coupons are redeemed by consumers who would buy the brand already. . 3 Demonstrations: Excellent attention getters. Labor costs are usually high. 4. Frequent User Incentives: Major airlines, helps foster customer loyalty to a specific company. Credit card companies. Trading stamps-Co-ops back in England, foster retail loyalty. 5. Point of Purchase Display: Outside signs, window displays, counter pieces, display racks. 90% of retailers believe that point of purchase materials sell products. Essential for product introductions. Also with 2/3 of purchasing decisions made in the store, they are important. 6. Free Samples: Stimulate trial of product. Increase sales volume at the early stage of the product life cycle and obtain desirable distribution .Most expensive sales promotion technique. Not appropriate for mature products and slow turnover products. 7. Money Refunds/Rebates: Submit proof of purchase and mail specific refund, usually need multiple purchase for refund. Helps promote trial use, due to the complexity of the refund, it has little impact. Customers have a poor perception of rebate offered products. Used extensively in the Auto and Computer industry. 8. Premium Items: Offered free or at minimum cost as a bonus. Used to attract competitors customers,different sizes of established products. McDonalds Last summer the following tie-in premium programs. Casper with Pepsi, Pizza Hut, Choice Hotels Congo with Taco Bell Batman Forever with McDonalds, Kelloggs , Six Flags, Sears Pocahontas with Chrysler, Nestle, General Mills, Burger King Mighty Morphin with McDonalds Cents-off Offer: Strong incentive for trying a product-very similar to coupons, but are a part of the package. Consumer Contests and Sweepstakes: Consumers compete based on their analytical or creative skills. Must be accurate or you will anger customers/retailers. Sweepstakes are prohibited in some states. Conclusion From the above discussion of various Promotion and sales technique we conclude that promotion with advertising is a part of total system approach that lead to maketing principles. Promotion and sales are interdependent on each other. It helps to increase demand for the product with a view to increase the companys sale and profit.

History Harley Davidson

In 1903, William Harley-Davidson, Arthur Davidson, Williams Davidson, and Walter Davidson started Harley-Davidson in a 10Ãâ€"15 shed in their backyard in Milwaukee, Wisconsin. Production started with three motorcycles in 1903 and increased to 8 in 1908. In 1969, AMF Incorporated acquired Harley-Davidson Motor Company and expanded capacity from 15,000 to 40,000 motorcycles. Harley-Davidson, Incorporated was formed in 1981, when it was purchased from AMF Incorporated in a management buyout. In 1986, Harley-Davidson, Incorporated became a publicly held company. The new management installed a just-in-time inventory system to reduce inventories and improve total quality. With a new quality focus Harley-Davidson began to invest heavily in research and development. In one year the new Harley-Davidson management reduced the break-even point by 18,000 motorcycles. Management's focus on efficiency in production and improvements in quality resulted in increased demand and a production capacity of 100,000 motorcycles in 1995. Harley-Davidson operates in two segments Motorcycles and Related Products, and Transportation and vehicles segment. Total net sales for the first nine months of 95 were $1.3 billion, an increase of $174.1 million from the first nine months of 1994. Net sales increased in both the Motorcycles segment and the Transportation Vehicles segment. Demand for motorcycles is continuing to increase at a rate faster than supply for most of the markets in which Harley-Davidson competes. Parts and Accessories market should grow at a rate similar to the annual growth in motorcycle market. From its beginning in a shed at turn of the century, Harley-Davidson has survived the Great Depression, two world wars and a manufacturing revolution to become a company with products so valued and sought after that they are a way of life for many owners (Wheelen). Organization†s Vision, Mission, and Objectives The Harley-Davidson's vision is as follows: â€Å"Harley-Davidson, Incorporated, is an action-oriented, international company-a leader in its commitment to continuously improve the quality of profitable relationships with stakeholders (customers, dealers, employees, suppliers, shareholders, government, and society). Harley-Davidson believes the key to success is to balance stakeholders' interests through the empowerment of all employees to focus on value-added activities.† Harley-Davidson's mission statement is as follows; â€Å"We fulfill dreams through the experience of motorcycling, by providing to motorcyclists and to the general public an expanding line of motorcycles and branded products and services in selected market segments†(Harley-Davidson Home Page). The mission statement shows that the focus of the organization is on customer satisfaction and growth. Harley-Davidson's statement of company philosophy contains a separate list of the values of the organization. The values listed in this statement are, â€Å"Tell the Truth, Be Fair, Keep your Promises, Respect the Individual, Encourage Intellectual Curiosity†(Values). The objectives of the both the Motorcycle and Transportation Segments are listed below:  · Double production capacity to 200,000 motorcycles annually by 2003.  · Increase the number of women who purchase motorcycle-riding apparel.  · Gain entry in to the performance motorcycle industry and increase the sales of the newly acquired Buell Motorcycle Company.  · Increase international market share by increasing the number of foreign dealers and improving the foreign channels of distribution.  · Increase the availability of credit and lower the cost of credit for both the retail customer and the Harley Davidson Dealer.  · Improve customer satisfaction and improve communication with European stakeholders by increasing dealer service competencies. Mr. Richard Teerlink age 59 joined Harley-Davidson in 1981 and was elected to the board of directors in 1982. In 1988 he was appointed President, and he was named Chief Executive Officer in 1989 (Wheelen). Mr. Teerlink is also on the Boards of Directors of Johnson Controls, Incorporated and Snap-On Incorporated (Rethinking Leadership). Mr. Teerlink has been the leader in developing a value-based culture at Harley. His focus is on the importance of establishing mutually beneficial relationships with all of stakeholders has served the company well in the past. Teeklink believes that top management is responsible for creating an operating environment that can allow continual learning (Harley Davidson Home Page). Unlike the traditional executive leader who is focused on structure and strategy, Teerlink thinks about the operating environment in less tangible ways. Teeklink has a quality focus and has initiated a just in time inventory system along with a value-added approach to manufacturing (Wheelen). In addition to the focus on a quality product, Teeklink is also focused on growth and corporate governance, which is reflected in the company†s vision. In a speech at Yale University Teerlink said that, â€Å"the Motor Company expects its market share to be bolstered by increased production in the next few years. Teerlink stated the company expects to produce 200,000 units annually by the year 2003, compared to about 100,000 in 1995. Teerlink added in his speech, â€Å"We have not found any reduction in the demand for Harley-Davidson,†. He said the Milwaukee firm had close to 50 percent of the 651cc-and-above U.S. motorcycle market. Teerlink also said that almost 30 percent of the company's motorcycles are traditionally sold outside the United States. â€Å"Harley-Davidson seeks a patient and careful approach to overseas expansion. It's our intention to be very successful in all markets,† Teerlink added. â€Å"We are taking time to develop markets, rather than just going in and putting a dealer on every corner and have them sell motorcycles. Because we're capacity-constrained, we've been losing some market share, but we're not losing market share because people don't want to buy our product.† According to Teerlink, Harley-Davidson now has distributors in Peru, Singapore, Indonesia, South Africa and other emerging markets. He said Harley-Davidson had no immediate plans to diversify beyond its traditional strength in large-displacement motorcycles. Teerlink also noted that women now make up about eight percent of new Harley-Davidson buyers, as opposed to only two percent in the past (Online Magazine).